Customer benefits
The picture shows a campaign in New York in May 2009. "Text FBIJOBS2 to 38 426" and you will receive a mobile link. This is getting more and more asked for, as a part of the marketing mix in Sweden.
Mob5 offers a unique connection through the link between mobile publishing platform (CMS) and campaign tools. A powerful and most effective way to create cost effective campaigns.
Internet for mobile phones in 2009
Existing sites will be adapted to the mobile format to be user friendly. If the site owners only picture their visitors as a person in front of a regular computer at home or at work leads wrong. They might as well visit your site from a mobile, so the site needs to look good and be functional in smaller screens.
By customizing your site to the mobile format you will also have better visibility on search engines like Google and thus create a strong competitive advantage that can be decisive. Mobile search optimization is expected to get more focus now. The earlier entrance to the mobile site the better the outcome is for Google's parameters as well as better placement.
Customer benefits by mobile function
Market Divisions
It is a cost-effective way to easily communicate with customers or groups of customers. Discount Offers can be sent via SMS, items or services can easily be offered to fill the unused capacity or efficiency of storage. As a byproduct we also obtain a mobile number database that can be used over and over again. Subject to consent and refined for further use in further communications. Easy to modify and implement, no special technical training or skills necessary to manage systems that are web based.
Advertising & Web agencies
To offer a simple tool to their customer to manage themselves or to use the tools in work through the execution of various marketing activities. Using mob5 CMS the agencies can choose to put the power in the design and implementation.
Organizers
Various types of arrangements can take advantage of mob5s services to inform, to convene meetings, find your way, payment of tickets (Premium SMS), etc. There are an infinite number of functions around the festivals can take advantage of a cost-effective tool.
Mobile business value by industry
The tourism industry
At the entrance of the cities or towns you can present signs lik e.g. "send SMS to m.stockholm.se" . When as a user you get the reply, a SMS with the URL to the municipality's mobile website where all the different services for visitors can be promoted in the best way. To streamline services around tourism in the municipality also making events easily accessible.
Retail
Several shopping malls and retail chains are using mob5 CMS / SMS to send promotions to their customers they can also recycle the mobile databases created with the customer's consent, to the new campaign.
Leisure Activities
Various institutions and associations need to present their collection locations, opening times, groupings, results electricity e.g. in their personal mobile website. Here, leaders send SMS on collection times or starting times, etc..
This only shows a few examples of how to develop customer value of its offer to the customer by using mob5's services. The combinations are endless and mob5's ambition is to offer more interaction elements and we also offer customization to their own systems, only imagination sets the limits.